First, we have to start by figuring out if and when you should have an evergreen model or a launch offer. Then, we have to decide is 1:1 best for you? Group? DIY? A mix of both? It all depends on so many moving parts. We’re often told to simply regurgitate what’s worked for someone else and fail to take … Read More
[BIZ 30]: Letting Go To Make Room For More
No one around me could understand why I would let go of high paying clients. It was easy money. Almost $1,000 per month for a measly 8 hours of my time. What other 20-something do you know making $120/hour? I knew no one. They thought I was crazy to let go of this kind of money. To not just make … Read More
The Unspoken Pressure of Selling Fat Loss
Let’s table the obvious damaging effects of diet culture for a moment and talk about the one thing that fat loss coaches will never admit: The pressure. Years ago, I bought into the idea that “my body was my billboard.” That’s the point of being a personal trainer, isn’t it? To convey some sort of lifestyle and commitment to health … Read More
Creating a Personal Training Membership Model
You’ve stopped charging hourly in your personal training business, now what? The standard business model for the personal training industry is not very sound from a sustainable business-model perspective. Think about it: if charging hourly or per-session, the trainer’s income relies on client consistency. Any time a client cancels or reschedules for any reason, reliable cash-flow is out the window. … Read More
[BIZ 29]: Things to Consider Before You Invest In Your Biz- Inside Scoop On My Best and Worst Biz Investments and What I Wish I Knew
I’ve done it all. I’ve made wonderful investments into my business and I’ve made HORRIBLE investments into my business. Each one taught me a lesson- some helped me build my biz, others helped me learn a lesson in some way, even if it stung a bit at the time. All of them have helped me become a better leader 🙂 … Read More
[BIZ 28]: How to Make Your Investment Back After Hiring a Coach or Purchasing a Course
The Confident Coach’s Club is back! Read more & register here. Free bonuses: 4 free calls (sign up before May 4th) 3 free calls (sign up before May 11th) 2 free calls (sign up before May 18th) 1 free call if you sign up between May 18th-May 22nd
Fix These Instagram Mistakes
I stopped using Facebook for marketing about 2 years ago, and went all in with IG. I have to credit the platform (plus the strategies mentioned below) for helping me double my income online year after year. Here are 4 things you can implement immediately that will give you leverage in the online space: 1) Don’t use IG as a … Read More
Playing the Game (and other things that held back my business)
If you’re like me, learning how to grow and scale an online business feels synonymous with being a fake, over-produced slime ball. That’s how I felt for years. Why did I have to learn how to “show up” online? Wasn’t I educated enough to not have to play by some unspoken rule book? Why did I have to learn how … Read More
Are you trying to capitalize on the Coronavirus to make more $$$?
I’m not. Small businesses will be hit especially hard during this time. I get it. Trust me. If you’re panicked, I see you. But before you try to turn your followers’ panic into an income stream, ask yourself if what you’re selling is aligned for you. I told a business coaching client to go ahead with her covid-19 idea. Why? … Read More