Call out your BS before it even happens. 100% of my clients have fears come up before they launch anything- this is normal. If you can call it out before you launch, it’s so much easier to see it through.

Let’s say you’re afraid that people will be annoyed by you. You get to say ahead of time “I have this story that I’ll annoy people. I’m prepared to sit with that discomfort and the stories that come up for me while I launch & see it through anyway.” Instead of getting 1/2 way through, feeling like you’re being annoying, feeling like it’s not normal to feel that way, and pulling the plug early because you weren’t prepared to work through that discomfort. Ya know?

When you’re just starting out in online business OR when you’ve yet to have a successful launch and hit your stride, it’s important to know the way you win any launch is first by seeing it through until the very end.

You don’t know what “the end” is unless you’ve set up a launch protocol & calendar for yourself first so that you know what you’re doing, when you’re doing it, and how you’re doing it.

There are so many ways to get out of this cycle- awareness, calling yourself out on your shit, and having a plan in place that feels really good is one of them.