How to Niche Down: You Are Your Niche

In today’s competitive entrepreneurial landscape, finding your niche is often seen as the holy grail of success. But what if I told you that your niche isn’t something external to discover, but rather, it’s within you? Let’s explore how embracing your authenticity can redefine your approach to entrepreneurship and unlock your true potential.   Embracing Authenticity Over “Niching Down” The … Read More

Client Payment Agreement [free template!]

client payment agreement template [free!] Ever spend a ton of time with a prospective client only to be ghosted by them before their next payment is due?   We can circumvent this with payment agreements.   While signing off on one doesn’t guarantee payment, most clients that aren’t bought in will skeet skeet skeet if the relationship feels way too … Read More

3 Types of Breaks to Take From Work

3 types of breaks to take from work July 4th 2015 was a day I’ll never forget. It was my first day off work in over 3 years since starting my business. The first day I wouldn’t set an alarm to wake up and train clients and work on my business in years.     I imagined slowly rolling out … Read More

Money Management: The 3 Highlighter Method

Money Management: The 3-highlighter method to help you get your financial shit together This is the exact method I used to pay off $17k in debt + begin getting my finances in order. It paid off! So well in fact that I afforded an 8-month sabbatical from work,  used to take 8-weeks of vacation each year from my gym, and … Read More

Mastering Instagram Does Not Guarantee Business Success

It’s easier to see things when we’re not in them- so looking at unrelated markets to help make sense of your market/business can be super enlightening. Business is happening all around us at all times. Most of my business clients come to me with a graveyard of coaches and courses they’ve purchased and still cannot make zero sense of their … Read More

3 Signs It’s Time to Re-Design Your Business Model

Your “business model” is the way you set up your business- it includes things beyond content creation, IG optics, and vanity metrics. It includes things like: how your clients pay you, with what terms, and in exchange for what? It includes your offer suite and how each service operates. It includes how people move from the day they meet you … Read More

All About Offers, part 2

What features are a part of your offer and why? Do you know? Should you offer q&a calls if you have a Facebook group? Why does this matter? Should you offer your clients voxer access? Or are you just cramming in as many features as you can so as to try to apologize or justify the price? How much of … Read More