Why Finding Your Ideal Client is Like Online Dating

I’ve never done online dating, but if I did, I’d imagine it to be an awful lot like online business. You probably upload your best photos and say things in your dating profile like: “easy going, fun, loyal, looking for someone who’s down to earth, funny, smart and kind.” But if everyone lived up to who they were on paper, … Read More

BIZ 10: They Want Your Money, But They Don’t Have Your Back

A recap of my journey through hiring business coaches- the good, the bad, the hysterical, and the really, really ugly. If you’re listening to this in real time, you can grab your Free Ideal Client Crash Course (delivered via email!) HERE!  

“HIRE ME SO YOU CAN BE LIKE ME”

Feel familiar? I used to do it all the time. I stalked women on Instagram who I wanted to look like- and for the low cost of my health, sanity, and hormones- I COULD! This is where it gets juicy… I did the same thing for business. I stalked women on Instagram who were biz coaches who had the life … Read More

Word to the Wise: It’s Not About YOU

I know why you’re not getting more clients. You don’t need Facebook ads, flyers, new biz cards, and you definitely don’t need to join a hoity-toity local networking group. You just need to stop focusing on YOU. If you’re in a service based industry in which you help other people in any capacity, your business isn’t about you- it’s about … Read More

BIZ 009: Make Decisions for the Business You WANT, Not the Business You HAVE

Everything sucked inside my business for a long time- I kept making decisions from where I currently was in my business which kept me STUCK for years. What I learned was to make decisions based on the business that I WANTED to have- which required focusing on something that didn’t quite exist yet. Hello, self-trust and scared shitless and doing … Read More

Am I Pretty Enough to Run a Business?

THE WORST BUSINESS ADVICE I’VE EVER RECEIVED: “Make sure you always have makeup on when you’re recording videos. Video is forever! You better make sure you look good.” Uh, I don’t really wear make up, so no thanks? But I was so torn- do I really have to make sure I look pretty enough just to record a video? Am … Read More

BIZ 008: What Will Your Friends and Family Think?

If you’ve been using social media as your personal outlet for any length of time and then decide to start a personal brand, it can be scary to start shifting how you show up online. What will your friends and family think? What if they don’t take you seriously? This all circles back to knowing who you’re speaking to- unfortunately, … Read More

BIZ 006: Let’s Fix Your Instagram Bio

I know, I know- it sounds silly- what does your IG bio, of all things, really matter? These days, your social media accounts are like your virtual business card- a living, breathing portfolio if you will. It’s like the initial handshake between you and your potential clients. When people land on your social media, they have a few seconds to … Read More

3 Ways To Work Smarter in Your Business Today

I cancelled work for the first time ever to go have fun. Being a business owner is hard, being in the fitness industry is even harder- you’re working when everyone isn’t. This means when your friends and family are off- you’re usually working. I committed to the grind of entrepreneurship years ago- and hung my hat proudly on my “no … Read More