My 5+ year career as a weight loss coach makes me cringe. It went like this: “Omg you’re down another pound?! CONGRATS! You’re amazing. This is amazing!” “Omg. You’re up 3 pounds. Ok um. It’s ok. Let’s go back to the drawing board. Oh- you went out to eat with friends? OH! drank a margarita? Yeah so, ok. Probably just … Read More
Can You Make Money Without Selling Fat Loss?
I betcha can’t make money without selling fat loss. Just kidding- you actually can. In fact, I lost money every year in business or broke even at best when I *was* selling fat loss. Was it inherently not selling fat loss that made it easier? Hell no. But the story I told myself was that it was impossible to get … Read More
Having Someone In Your Corner Can Make All The Difference
To the women who might quit tomorrow to move to an island to sell coconuts instead because “it shouldn’t feel this hard” and “I should have been there by now”… Don’t let ‘em lie to you. Don’t ever let anyone tell you it’s always a dream and always easy…not even me. It goes like this from one minute to the … Read More
Why Finding Your Ideal Client is Like Online Dating
I’ve never done online dating, but if I did, I’d imagine it to be an awful lot like online business. You probably upload your best photos and say things in your dating profile like: “easy going, fun, loyal, looking for someone who’s down to earth, funny, smart and kind.” But if everyone lived up to who they were on paper, … Read More
Don’t Go So Hard Towards Your Goals That You Forget to Live
“I can help you make six figures in 6 months.” But no one ever asked me if I’d be happy doing what that took. Just like “I can help you lose 20 pounds in 2 months.” But what if the means in which to get there sucks? There was a time in which I was willing to sell my soul … Read More
“HIRE ME SO YOU CAN BE LIKE ME”
Feel familiar? I used to do it all the time. I stalked women on Instagram who I wanted to look like- and for the low cost of my health, sanity, and hormones- I COULD! This is where it gets juicy… I did the same thing for business. I stalked women on Instagram who were biz coaches who had the life … Read More
Word to the Wise: It’s Not About YOU
I know why you’re not getting more clients. You don’t need Facebook ads, flyers, new biz cards, and you definitely don’t need to join a hoity-toity local networking group. You just need to stop focusing on YOU. If you’re in a service based industry in which you help other people in any capacity, your business isn’t about you- it’s about … Read More
My Biggest Fear In Life
My biggest fear used to be getting fat. Everything I did was centered around not gaining a single ounce- no really, EVERYTHING I did. Since I’ve left the vicious cycle of diet culture, I have a new biggest fear: living a passive and reactive life where things feel like they happen TO me instead of FOR me. My biggest fear … Read More
Am I Pretty Enough to Run a Business?
THE WORST BUSINESS ADVICE I’VE EVER RECEIVED: “Make sure you always have makeup on when you’re recording videos. Video is forever! You better make sure you look good.” Uh, I don’t really wear make up, so no thanks? But I was so torn- do I really have to make sure I look pretty enough just to record a video? Am … Read More
Weight Loss is Not a Behavior
The problem is that we associate certain “looks” with certain behaviors. I use my sister (who’s my best friend and whom I love and adore, by the way) as an example often. She always has been and always will be thinner than I am. And there was a long stretch of time where I resented her for it. Now I … Read More