You don’t have to be financially savvy , “good at math”, or even in a relationship (let alone marriage) to begin to understand your financial landscape. In today’s social media world, it’s easy to curate a very complicated, overwhelming view on what it takes to understand your money so that you can feel confident about your money. I was fortunate … Read More
5 Ideas to Add Value Your Online Training Program
5 Ideas to Add Value to Your Online Training Program Listen to The Confidence Project’s episode here: Ever hear the business advice: “add value!” and you’re like- what does that even mean? It can look like something like this! 1. Use the Document section to upload communication & policy reminders Tyler J. McCall taught “if you find yourself … Read More
Balance Over Burnout: Creating a Sustainable Business Model That Works for You
Let’s be real: running a personal training business can sometimes feel like a never-ending grind. I’ve been there, juggling clients, marketing, admin work, and still trying to find time to work out myself. It’s easy to get caught up in the hustle and hit burn out. So, how do we build a successful business that also lets us enjoy life? … Read More
Time Management is a Lie: What to Focus on Instead
Time Management is a Lie: What to Focus on Instead Time management is often hailed as the key to productivity and success. We meticulously plan our schedules, set alarms, and make to-do lists, all in the name of squeezing every possible minute out of our day. But what if I told you that time management is a lie? That the … Read More
Social Media Advice for Personal Trainers Who Don’t Love Social Media
I was surrounded by brilliant fitness and movement professionals this weekend. I see a younger me in all of them- highly educated, highly credentialed, underpaid, hungry for success, and terrified. Terrified of making a mistake, being seen, failing, trying too hard to get nowhere fast. Terrified of doing it “wrong.” While I’m not a “social media business coach”- it is … Read More
4 Things to Know Before You Raise Your Rates
If Lululemon can unabashedly charge $100 for a SCARF, you can do anything. I bet anyone with a Lululemon scarf would say they love it, worth every penny. If their scarves are anything like their leggings, I bet they *are* amazing. But I buy my scarves from Target 🤷🏽♀️ I don’t see the value. But clearly, some people do! That’s … Read More
5 Things to Consider Before Your Personal Training Business Pays for Social Media Advertising
Paying for advertising on social media is a BEAST. If you keep stumbling across companies & agencies who say they can put together paid advertising for you using social media with results that sound too good to be true… it most likely is. In 2016, I paid an agency $2k/month + $7k into ad spend for my gym. 🦗 🦗 … Read More
3 Simple Ways to Elevate Client Programming
If you’re a personal trainer, you probably spend a lot of time coming up with workouts and programming for your clients. I can almost guarantee you’re over-thinking it and making it more complicated than you need to. Your clients probably don’t need fancier programming. You probably do know enough and don’t need to take another certification or course. Some things … Read More
How to Niche Down: You Are Your Niche
In today’s competitive entrepreneurial landscape, finding your niche is often seen as the holy grail of success. But what if I told you that your niche isn’t something external to discover, but rather, it’s within you? Let’s explore how embracing your authenticity can redefine your approach to entrepreneurship and unlock your true potential. Embracing Authenticity Over “Niching Down” The … Read More
