Let’s clear something up right now: You’re not bad with money.You’re not irresponsible.You’re not behind. You just weren’t taught. Most of us—especially women, especially creatives, especially fitness pros—were never handed a guide to personal finance, let alone business finances. We were taught how to do our jobs, hustle hard, and “make it work,” but no one handed us a spreadsheet … Read More
Money, Business, and the Wisdom of Your Body
We often think the “right” business decision is the one with the best numbers. But I had a moment with a client recently that reminded me: the truth isn’t always found in the spreadsheet. We were working through her cash flow and tax planning. The spreadsheet told us she should be setting aside about $900/month into her tax bucket. Logically, … Read More
From Chaos to Calm: The Power of a Weekly Money Date
If you’re a personal trainer or coach running your own business, chances are you’ve felt that knot in your stomach every time you check your bank account. The avoidance. Overwhelm. Guilt.Maybe the shame spiral that follows when you realize you’ve been “skimming the top” just to pay yourself. You’re not alone.Money can feel so loaded—especially when you’re trying to do … Read More
Revenue Isn’t your Paycheck: What Every Small Business Owner Needs to Know
If you’re a solo personal trainer or small business owner, you’re probably no stranger to inconsistent income, financial stress, and the never-ending question: “Can I afford to pay myself right now?” And if you’ve ever skimmed the top of your bank account to grab $200 for groceries, you’re not alone. But here’s the truth that changes everything:Revenue is not the … Read More
Seasonal Approach to Fitness: My Year-Long Fitness Approach
Why a Seasonal Approach to Fitness? 🐛helps prevent boredom, for folks like me who love to do a bit of everything and can’t stand the thought of doing just one thing all the time 🥱 🐛improves movement quality- by cycling through different movement styles, modalities, and intensities throughout the year, almost no stone goes unturned. 🐛doesn’t eliminate or prevent … Read More
How to Get Paid On Time & What To Do When You’re Not
Do you ever feel like the bill collector of your small business? It’s agonizing, right? Between all the other backend admin things you have to juggle, you now have to send the most awkward text or email to Linda reminding her that her next payment is past due… again. It’s frustrating, feels awkward, takes a lot of mental energy, and … Read More
Why Small Business Owners Hate Social Media & How to Fix It
It’s not just the algorithm. It’s not just Reels. If social media feels off lately, here might be why- and what you can do about it. Performance Fatigue You built a brand voice, a personality, a thing- but it doesn’t feel like you anymore. The vision of you that people expect to show up online is a couple of … Read More
How I Paid Off $20K of Credit Card Debt
In today’s episode, I’m sharing the exact method I used to pay off over $20k in credit card debt—before my business took off and before I got my MBA. This isn’t about complicated financial strategies or having a deep understanding of money. It’s about becoming aware of your spending habits and making intentional changes. I’ll walk you through my 3 … Read More
Re-Design Your Business Model: Why 1:1 Personal Training is Keeping You Tired and Broke
Why the Traditional Personal Training Model No Longer Works The classic personal training model of seeing clients 1:1, 1-3 times per week, is overdue for a redesign. While it may have worked in the past due to its personalized approach, the industry has evolved, and this model now poses significant limitations. This approach serves neither the trainer nor the client … Read More
Transform Your Personal Training Business with Systems: A Step-by-Step Guide
Transform Your Personal Training Business with Systems: A Step-by-Step Guide Imagine transforming the chaos of client inquiries and onboarding into a well-oiled machine that runs on autopilot. No more scrambling to find the right words or forgetting critical steps—just a seamless, stress-free process that saves time and impresses clients. How can you achieve this level of ease in your business? … Read More