Avoid These Common Deadlift Mistakes

Deadlifts. Love them or hate them, they’re one of the most universally helpful movements found inside of a training program. A deadlift is a hip-dominant movement (whereas a squat is a knee dominant movement) and its function is to help us get better at picking things up off of the floor. Yep. That’s the most universally helpful application of a … Read More

Simple & Effective Home Gym Buying Guide

Setting up a home gym can be exciting and equally as overwhelming. If you open up IG or Pinterest to begin a search, you may quickly find that this can be a large undertaking. Many home gyms are very detailed & complex (read: time consuming and costly). I’ve been a home-gym-owner for a long time. While I admittedly continued to … Read More

When Repairing Your Body Image Feels Urgent

You ever get what feels like a sobering glimpse of what you look like? And it legitimately startles you? Or, you see a number on the scale that scares the shit out of you? Whatever your body image trigger is… it doesn’t quite matter. What matters is the urgency we feel to immediately DO SOMETHING to FIX IT. And I … Read More

How to Handle Scheduled, Recurring Sessions in Business

Look at your scheduled, recurring time. Now, question it. → Do your clients actually require this level of support, or are you recreating what someone else does? Does it work for you? Where did this structure of your offer/services come from? Being a business owner requires ingenuity and innovation. Regurgitating what you’ve seen time and time again, structuring your business … Read More

How to Replace Yourself in Business

“When you find yourself repeating yourself, record yourself, and replace yourself.” -Tyler J. McCall Look for ways you can replace yourself. One of the easiest places to start is during your on-boarding process for new clients. The on-boarding portion of your business should be automated as much as possible, or at least, turned into a repeatable system for you to … Read More

How to Handle Non-Scheduled Recurring Time in Business

Welcome to hell on earth where your to-do list goes to die. Non-scheduled, recurring time. Let me (potentially) introduce you to the Eisenhower Matrix. So many of us live our lives inside quadrant 1: everything is an emergency. If your schedule is filled with clients, I totally understand loathing all things schedule-related as a way to rebel against the “constantly … Read More

How to Take Time Off When You’re a Business Owner

You have to earn the easy parts. Here’s the thing: You’ve been mislead. If you’re newer to these parts, you may have missed the years of hustling. While I don’t think you need to burn the candle at both ends for nearly a decade to finally earn your easy, you will absolutely need to work hard for quite some time. … Read More

Communication Strategies to Save Time in Business

Communication in your business breaks down because of 1 of 2 reasons. It sounds benign, AND you might think this isn’t an issue for you– but I can assure you, if you feel that your business is swallowing you whole, there is room for improvement with your communication with your clients. The two reasons are: 1. You don’t know what … Read More

How to Handle Client Co-Dependency in Your Business

Today we’re breaking down the innocent-sounding, often confusing pitfall of feeling OVERLY responsible for our clients’ success and how it’s ruining not only your business, but also your clients’ success. YES. This is a non-clinical co-dependency conversation. Are you encouraging your clients to think they cannot succeed without you? What do you do when you feel a client or clients … Read More

Curriculum Based vs Subscription Based Offers

Let’s look at the structure of your curriculum vs subscription based offers. First, let’s define the difference between those two types of offers: Curriculum based: Has hard start and stop date Subscription: has the ability to go on forever Even if your offer/service has an initial agreement length, if the client has the ability to renew and continue with the … Read More